Chapter 149: Walking On Two Legs, Seeing Great Wall Motors!
Chapter 149: Walking On Two Legs, Seeing Great Wall Motors!
At 9 o'clock in the evening, Tang Tian declined Old Bill's invitation and drove to MGM, the only 7 five-star hotel in Michigan.
In the luxurious Cadillac President No. 1 car, when he saw the slightly dim lights through the window, he had some inexplicable feelings in his heart.
The MGM Hotel is located in Detroit in eastern Michigan, which is the largest auto factory in the world and is known as the "global auto capital".
But it is such a city, the light at night may not be as dazzling as some third-tier cities in China.
This is completely different from the free country that those yellow-skinned and white-hearted people want. If you don’t have a certain security force, you don’t even dare to walk in the daytime, because Detroit is also the most dangerous city in Michigan, full of crime and crime. bloody.
But the output value and industrial development here far exceed most cities in the country, which is something that Xia Guo needs to be concerned about.
The financial crisis in 2008 was indeed a great opportunity for Xia Guo. Many high-quality companies in America went bankrupt.
Just like the semiconductor industry, the semiconductor and chip industries in North America and the Asia-Pacific region are crying out in this crisis. 80% of the semiconductor manufacturing companies in the world have dropped their sales by 50%.
The stock price of America Corporation, which has to do research and development of semiconductor equipment, has fallen to 0.9 US dollars. If it can bargain-hunt, it will bring unprecedented benefits to the development of Xiaguo's semiconductor industry.
It's a pity that there are too few smart people and too many idiots in Xia Kingdom, and there are even more hesitant people one after another, missing opportunities in vain.
The reason why Tang Tian supports Geely's acquisition of Volvo with such fanfare is that he hopes to take this opportunity to inspire the enthusiasm of domestic enterprises for foreign mergers and acquisitions.
Sometimes, mergers and acquisitions are not only for the company's equipment and employees, but also for the technical background. If the factory can't be moved, can't the technical patents be brought back? These are the real wealth that cannot be measured by money. "one five seven"
"Young Master Tang.
"What did you say to Old Bill just now? Why did his attitude change so quickly?"
"I think he still seems a little afraid of your words?"
Li Shufu next to him couldn't bear the curiosity in his heart, so he couldn't help asking.
Looking up slightly, Tang Tian said with a smile: "Dong Li, the reason why his attitude changed is because the money almost ran away."
"Ford wants to sell the brand in order to increase its shareholding. The Ford family's control over the Ford Group has declined time and time again in the past century."
"If this continues, the Ford Group will become someone else's property, and this is something that the Ford family cannot tolerate.
"Taking advantage of this crisis, Old Bill wants to integrate the Ford Group and form a consortium with the Ford Group at its core."
"To put it bluntly, the Ford family wants to go one step further."
"So, they urgently want more funds to complete the plan, no matter what, Volvo is the target to be sold.
"What I told him was simple, if Volvo doesn't sell, then we're going to buy Chrysler's Jeep.
"Ah this?"
Li Shufu looked at Tang Tian with some surprise.
Compared with Volvo, Chrysler's Jeep has a better reputation in Xiaguo.
Jeep was originally a special vehicle for the U.S. military. As the American equipment during World War II entered Xiaguo, for a long time, Jeep military vehicles flooded the land of Xiaguo. Until later, when the new Xiaguo was established, Soviet-made off-road vehicles were introduced. , which changed the pattern.
Especially in 1984, Yanjing Jeep was established in the wild era of Xiaguo cars. Jeep entered the Xiaguo market as an off-road vehicle. in the hearts of users.
For a long time, people will call an SUV an off-road vehicle, and if it is a bit older, it will be called a "little jeep".
It would be a lie to say that Ji Li has no idea about Jeep. If Jeep can be won, Ji Li might give up Volvo.
"It's possible to buy Jeep."
"But for now, it doesn't help Ji Li much."
Glancing at Li Shufu, Tang Tian knew exactly what the Jili chairman was thinking.
You know, in later generations, relying on SUVs, Great Wall and Geely have successively become the "head players" of Xiaguo's auto brand. It can be seen that Geely's enthusiasm for SUVs is also proof of Xiaguo's unprecedented deviation from SUV models. .
Since 2003, SUVs in Xiaguo have grown by 150% or even 200% every year.
Although the growth rate has slowed down in recent years, the total volume has reached more than 400,000 vehicles per year. Compared with the over 30% share of SUVs in foreign mature car markets, the current proportion of SUVs in my country is less than 7%, showing that The release of rigid demand for SUVs in my country has just begun.
Once the cold winter of 2008 is over, the SUV market will be completely detonated. This can be clearly seen from Aston Martin's layout of high-end SUVs. Tang Tian himself naturally recognizes this market.
"oh?"
Hearing this, the color on Li Shufu's face became more intense.
At this moment, Tang Wu said lightly: "Jeep Zhong has related technology and development experience of off-road vehicles.
"And in 2005, Yanjing Jeep changed its name to Yanjing Benz. This point was completely confirmed after Chrysler and Daimler-Benz parted ways in 2007. Jeep completely withdrew from the Xiaguo market, but Chrysler's valuation of Jepp was absolutely far away. Better than Volvo."
"People know that Jeep has a huge influence in China. When you want to buy this car brand, it may kill you."
"Gulu!"
Li Shufu's face turned pale, and he swallowed his saliva.
This is really the truth, if you go to buy it, you may be taken for a fool.
"Geely's current strategic transformation is mainly focused on the production of full-category automobiles.
"You have a complete production line of two types of models, including sedans, SUVs, etc."
"Volvo has a certain technical background in both cars and SUVs, especially cars. People rely on cars to take root in second-tier luxury car brands."
"Take a firm grip on the traditional track of cars, launch compact cars, and then mass-produce Volvo's SUV models. Through technical cooperation, you can produce your own excellent SUVs. Maybe your SUVs can't surpass many brands, but relying on this The full-category track [doesn’t make enough money?”
"Why give up the advantages you originally had and choose a more rugged path instead?"
Looking at Li Shufu, Tang Tian continued.
In fact.
Tang Tian believes that the most suitable domestic acquisition of Jeep is not Geely, but Great Wall.
Great Wall is different from Geely. Geely started out as a car, while Great Wall started out as a pickup truck.
The pickup truck itself must have off-road performance and multi-terrain driving performance, which is very similar to off-road vehicles.
Therefore, the choice of the two after entering the SUV field is different. Geely prefers comfort and is close to cars; Great Wall prefers off-road performance and is close to off-road vehicles. Jeep is a pure off-road vehicle brand, so it is more suitable for Great Wall!
"call..."
At this moment, Li Shufu's complexion kept changing after hearing these words, and he let out a breath of foul air after a while, and solemnly said: "Thank you, Young Master Tang.
"I see!"
He was dazzled by the joy of being acquired by Jeep suddenly, and almost went astray, but fortunately he was awakened.
"Dong Li!"
"What you have to do now is to rush to Gothenburg as soon as possible to hand over the Volvo cars."
"I have informed Yinhe Group about the purchase of production lines and production equipment, and the price is definitely the most suitable."
"There are still eight months until the end of this year, and these eight months are enough for you to expand your production line.
"I suggest that Volvo establish Xiaguo Volvo Company in China, so that the production capacity can be located in China."
"This point, I don't think I need to remind you, you should know what's going on."
Immediately, Tang Tian reminded Jimai blankly.
"Know!"
Li Shufu's expression straightened, and he nodded quickly in response.
The reason why the top management will support their acquisition of Volvo is also to keep the technology in the country.
Establishing the Volvo company in Xiaguo is indeed the best way to digest the brand heritage of Volvo.
Moreover, it can bring a large number of jobs and tax revenue to Xia Guo.
"Squeal!"
As the car stopped, the security personnel opened the door.
Just as Tang Tian was about to enter the MGM Hotel, he seemed to think of something, looked at Li Shufu, and added: "Jeep should indeed be acquired by someone."
"If there is no accident, it is Great Wall Motors who bought Jepp."
"Star Investment will invest in Great Wall Motors, I hope Ji Li will not be too hip!"
boom!!!
As soon as he said that, Li Shufu froze in place as if he had been struck by lightning.
Geely was able to acquire Volvo so smoothly, and even increase its market value, thanks to Star Investment.
Now, Tang Tian personally said that Star Investment will help Great Wall acquire Jepp, then, Ji Li's advantage of being Xia Guo's only acquisition of foreign brands will be gone, and a strong opponent will be added, which is not a good thing.
"Dong Li!"
"Shall we check in now?"
Ji Li's assistant to the chairman who was following Li Shufu asked aloud.
"No!"
"Book the nearest air ticket now to Volvo headquarters in Sweden.
"Notify the domestic team and set off for Sweden immediately, we will gather in Sweden!"
With a look in his eyes, Li Shufu waved his hand and ordered.
"yes."
The assistant hurriedly arranged the vehicle, went to the nearest American International Airport, booked the nearest flight ticket, flew to Paris, and transferred from Paris to Gothenburg, Sweden.
A group of people left the gate of the MGM Hotel in a hurry, and an inexplicable tension emanated from them.
MGM, most luxurious suites.
The area of this suite exceeds 300 square meters, and the room rate is as high as 10,000 US dollars per night, which is extremely luxurious.
Tang Tian, who had just changed into the bath, came to the living room. Lin Yu had already arranged meals and a bottle of Romanee-Conti who had just woken up...
"Gulu!"
Taking the red wine glass casually, Tang Tian took a sip of the coquettish wine in the glass.
At this moment, Lin Yu asked, "Young Master Tang, do we have any plans for tomorrow?"
The things in Michigan have been done, Tang Tian’s itinerary is only about the meeting with Old Bill, and there are uncertainties in the rest of the itinerary, so it is a must for Tang Tian’s assistant team to prepare the night before class.
"Well, arrange a helicopter to go to New York after breakfast tomorrow."
"Get the security team ready in New York ahead of time."
Slightly nodding his head, Tang Tian ordered while cutting the wagyu beef on the table: "By the way, contact Feng Tao, I want to talk to him.
"OK."
Without further ado, Lin Yu directly
He called Feng Tao, deputy general manager of Star Investment, and connected the sound to an external device.
The current network does not support such a long-distance video call. Even if Huanyu has the technology, America's 3G has not yet covered here, so it can only use voice communication.
Phone, satellite phone is enough to guarantee call quality.
"Master Tang, I'm Feng Tao!"
A dull baritone voice immediately rang on the other end of the phone.
"Feng Tao, I'm Tang Tian."
"There are two things for you to do now."
After hastily eating the steak in his mouth, Tang Tian took the towel and wiped his mouth.
"Yes, Young Master Tang, please arrange it!"
Feng Tao on the other end of the phone responded without thinking.
"The first thing is to investigate the operation and equity of Great Wall Motors, including market value and customers.
"The second thing is to investigate the operation of Chrysler, and the think tank team issued a feasible plan to acquire Jeep."
"The sooner the better for these two things!"
With deep eyes, he exhorted with a word of heaven.
"yes!"
Feng Tao heard it clearly and clearly, hung up the phone quickly, and went down to arrange someone.
Coincidentally, the actions of the investment department of Xingchen Investment Company have attracted the attention of the National Security Department.
In Wang Yun's hands, Wang Yun went to Zhongnanhai as soon as he saw this.
"Little Wang."
"What do you think of Star Investment's move?"
The majestic old man glanced at the report handed in by Guoan, and asked Wang Mi.
"Senior officer."
"Just two hours ago, I spoke with Li Shufu on the phone.
"Li Shufu revealed the news that Xingchen Investment intends to take a stake in Great Wall to support Great Wall's acquisition of Jeep."
"This idea is not unrelated to today's negotiation. Tang Tian used the Jeep brand to blackmail Old Bill to facilitate this transaction."
"I personally think that this matter should be true. Tang Tian should be a just-emerged shareholder of Great Wall Motors. What he wants is to fully support the rise of Xiaguo's auto companies. Through mergers and acquisitions,
way to further expand its advantages. "
"Geely focuses on sedans, while Great Wall focuses on pickups. The advantages of the two determine what benefits they can bring from the acquisition of Volvo and JEEP respectively.
In this way, a foreign industrial chain of automobiles headed by Geely and Great Wall will be formed domestically. "
After contemplating for a moment, Wang Yun organized his words in his mind and hurriedly reported on 5.6.
Actually.
Great Wall Motor is the first auto company to be listed on the Hong Kong Stock Exchange.
In November 2003, Great Wall Motors was listed in Xiangjiang, and the stock was oversubscribed 682 times. The current market value is close to 50 billion Hong Kong dollars.
If Geely Automobile does not get the Dongfeng of Volvo and Xingchen, then it will always be the younger brother in front of the Great Wall.
As early as 1997, when the first batch of pickup trucks were exported to the Middle East, Great Wall achieved a zero breakthrough in the export of domestic automobiles. In 1998, it took the lead in passing the ISO international quality certification.
certificate, and established the Great Wall Internal Combustion Engine Manufacturing Co., Ltd. in 2000, becoming the most humble enterprise with core power among self-owned brands.
It’s just that Great Wall’s business strategy is not like Geely’s. They were the first to have a big category of cars. They only have a small category of pickup trucks. They are not competitive enough, and they can’t be as active as Geely.
For external development, it is still in the stage of developing sedan and SUV categories.
"Wei Jianjun is a character, he is one year younger than Li Shufu."
"It's just that my mind has become rigid and my vision has become shorter."
"Boy Tang is willing to give me such a hand. I am really pleased with that."
"If the plan of Xingchen Investment is really followed, then it will be certain that my country's two major automobile companies will form a leading effect on the outside world.
"We can't just rely on our own hard work to develop. The core of international trade lies in mergers and acquisitions. Look at the little devil and Gaoli Bangzi. Ah San has taken this step. "Going faster than us."
"I think this is a good thing. You go there yourself and have a chat with Wei Jianjun. Don't let the Great Wall have any psychological burden."
"Since Tang Tian is willing to do it, there must be no problem in acquiring Jeep. In terms of funds, there is no problem in Star Investment."
The muddy eyes of the majestic old man became extremely clear, and there was a hint of sharpness in the night, as if he could see through people's hearts.
"Yes, sir!"
Wang Yun understood, turned around and left immediately. .
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